
'23
Shopping Kart Showdown
Overview
Press Release: "The city of Anaheim is absolutely stoked to present its first golden hour outdoor go karting race at Anaheim GardenWalk! Just when you thought this outdoor entertainment and shopping center could not get any cooler, thrilling, and more exciting, Anaheim is pleased to present its first grand outdoor race to bring the community together for an amplifying moment to remember. Watch as locals race across the adjusted complex to compete for a cash prize of $1000! This event will feature rooftop overviews of the track sunset, food from participating restaurants within the complex, a mini RC race competition, and as well as a VR racing competition all in one day! So what are you waiting for? Take the wheel, bring your friends and family, and head on out to Anaheim GardenWalk for a killer night of fun to remember!”
Client
City of Anaheim
Industry
Kart Racing
Year
'23




Conclusion
The ultimate goal was to capture a thrilling, out-of-the-ordinary event the community has never seen before. The design advertising successfully achieved the loud, bold, and emphatic tone of an adrenaline-pumping experience.